Because of the negativity surrounding this election, the “neither” option seems to be a popular choice in the polls. However, what happens when you remove that “neither” option and force people to choose? Things get interesting.
“Many voters on both sides have been ambivalent in their support for Democratic nominee Hillary Clinton and Republican nominee Donald Trump, complicating the task of the pollsters trying to track the race.”
Breitbart News noted the 17-point swing for Trump, which seems to have set off alarm bells at Reuters.
Mamman wrote that in the “Year of Neither,” the swing came from an underreporting of Trump support before the Republican National Convention held in Cleveland July 18 to July 21.
“From the beginning of June until the middle of July, the Reuters/Ipsos survey showed consistently lower support for Trump than other polls were capturing,” he wrote. “At times, the Reuters/Ipsos poll showed Clinton with a lead over Trump as wide as about 12 percentage points among registered voters – five percentage points higher than Clinton’s lead in some other comparable polls.”
Reuters has a reputation for accurate polling, so it is significant that Mamman made this decision as the presidential campaign enters its last 100 days with both conventions adjourned.
Reuters claims they've never experienced such a skew in their polls, saying that there is overwhelming evidence that both candidates have been underreported. Something similar happened with the Brexit vote, and we all know how that turned out. This will definitely make things interesting come voting day.